The first thing to keep in mind when you’re trying to build a Facebook audience is that engagement is the #1 determinant for success when it comes to gaining fans. Thus, it's important to push your content to a relevant audience because only those individuals will like, comment, and share your posts.
Graph Searchis a semantic search function on Facebook, and is one of the most powerful tools for any online marketer. By typing in algorithms like “Friends Of Friends who like [Your Page]” or “Pages Liked By People Who Like [Your Page]”, you’re able to find out extremely valuable information about your fans and competitors.Using this information, you can hone in content strategy, and directly invite people to like your page. One thing to remember is that your language must be English (US) to use Graph Search, which can be changed under Settings > Language. Push your content out to a relevant audience by searching for related groups, become a member, and share content that is of interest to other members. But make sure that the group allows for this type of sharing, and include the URL to your page in the caption.Quickly invite users who you know already has an interest in your content by (1) finding a previous post that has a higher than average number of likes, (2) click on the reactions link (i.e. X, X, and 10 Others), and (3) click ‘Invite’ for all the people who have yet to like your page. Getting into the habit of doing so for your pages means that you’re able to quickly identify users who are already interested in the type of content you produce, and are therefore more likely to become fans.
Author: Ryan Tey, Doerscircle - a community and platform for Independent Doers
Setting your prices can be a daunting experience when you first start out. Luckily the experts at Doerscircle have put together a step-by-step guide on establishing your prices as a budding freelancer.
Author: Pin Cher, Career Coach
When you’re considering taking an enormous career leap, it’s easy to be controlled by fear, anxieties, and self-doubt and I wasn’t an exception from it.
Whether you’re thinking of launching your own start-up, making a serious career change, or taking a leap of faith to pursue your passion, it’s totally normal to feel all hesitations and uncertainty.
I had a stable job with a steady income, but I took some risks in my career, too.